
Social media optimization (SMO) is a set of techniques for generating publicity, brand awareness, traffic on the site through social media, online communities and community websites. Techniques of Social Media Optimization (SMO) include adding social media buttons, RSS feeds, Digg This button, blogging, and incorporating third party community functionalities like YouTube videos, Flickr photo slides and galleries. Social media optimization (SMO) is a form of search engine marketing (SEM).
Social media optimization (SMO) is in many ways correlate as a technique to viral marketing where word of mouth is created not through friends or family but through the use of networking in social bookmarking, photo and video sharing websites. Social media optimization is basically used to invite people for participating there views on any interesting topic or event. In a similar way the engagement with blogs achieves the same by sharing content through the use of RSS in the blogsphere and special blog search engines such as Technorati.
Rohit Bhargava was credited with inventing the term Social media optimization. His original five rules for conducting Social Media Optimization are:
5 Rules of Social Media Optimization (SMO)
Now a day, Search Engine Optimization (SEO) for sites has been enhanced into a improved technique with entire companies contributing considerable effort to defining best practices and increase the value of Search Engine Optimization (SEO) for raising a site's performance on organic search listings. Social media optimization is mainly used for generating huge potential traffic on the site from various useful resources. Apart from search engines these are various traffic generating and popular directories or sites on the web. Millions of people visit to these social media resources on each hour and participate actively as per there interest and need. We at SEO Professional India provide a complete solution of Search Engine Optimization (SEO) and Social media optimization (SMO) for our clients. Social media optimization is basically a technique of implement changes to optimize a site and it's content so that site will links with social media sites network and more frequently included in relevant posts on blogs, RSS Feeds, Podcasts, Photos and Videos.
5 Rules of Social Media Optimization (SMO):
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